IBM

Transition

Field

Year

2022
Illustrating the adaptability of IBM technologies through an organic visual language
natural, flowing movement of lines and forms.

The ambition behind Think 2019 was to bring together IBM, industries and expert technologists to discuss smarter businesses.

Those partners of IBM form part of an important ecosystem, where transformation and collaboration are changing the way businesses work and how they respond to the world around them.
Field
Field
Field

Optimising Performance

As part of content produced for think 2019, ibm created a number of case studies to showcase how their technologies are enabling business growth.

Optimising performance examines how businesses can use technology as a way of modernising, increasing agility and defining future strategy.

“Transformation begins with a simple objective. A clearly defined goal designed to meet strategic ambition. And that goal can take many forms – reducing waste, increasing productivity, better service for customers. Once defined, organisations of all shapes and sizes marshall their resources, execute the plan, and apply the world’s most advanced technology in pursuit of performance.”

IBM

Credits

Creative Director

  • Marcus Wendt

Creative Lead

  • Paul Brenner

Producer

  • Alice Shaughnessy

Design & Animation

  • Chris Hanson
  • Ben Koppel

Sound Design

  • Studio Kamp

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