IBM

Adaptation

Year

2022
A continuously evolving visual system, with a fundamental sense of structure and support.

Designed for one of the biggest thematic campuses at Think 2019: Cloud and Infrastructure.
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Cloud technology allows modern businesses to constantly flex and adapt – respond to fluctuating markets, just-in-time supply chains, and customer needs.
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Credits

Creative Director

  • Marcus Wendt

Design & Animation

  • Xander Marritt
  • Rupert Burton
  • Chris Hanson
  • Dan Hoopert

Producer

  • Alice Shaughnessy

Sound Design

  • Kuedo

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