IBM

Calling the Shots

Field

Year

2025
Expressive play, adaptive intelligence, the nuance of instinct seen through a reactive AI canvas.
Field
A hands-on experience that shapes a ping-pong rally into a live portrait of expression. Participants uncover how intelligent systems can understand more than the score. Amplifying subtle energies of play, evolving statistical data into memorable moments.
Field

Your Movement as Memory

As each match unfolds, a custom tracking system renders a dynamic mirror of gameplay. Streams of motion, momentum, micro-decisions — fleeting moments woven into something that lasts.
The result isn’t a cold metric, but a signature: expressive, immediate, and recognisably you.
Field
Field
Field

AI That Matches Your Rhythm

watsonx powers live commentary and insight, responding to the flow of play with intelligence that feels tuned to your tempo. It’s a new kind of storytelling — not just what happened, but how you made it happen, and what that says about your style.
Where instinct meets intelligence — showing how technology can not only observe human behaviour, but recognise its value.
Field
Field

Designing Experiences That Think

FIELD merges technical depth with conceptual clarity — from designing custom vision models + shaping real-time interpretation, to delivering an interface that invites people in and gives back something meaningful.
Field
We believe in technology as a tool to help us connect + find solutions that allow the future to feel tangible.
If you agree, then get in touch

Credits

Created by

  • FIELD.IO

Client

  • IBM
  • George P. Johnson

Executive Creative Direction

  • Marcus Wendt
  • Xander Marritt

Technical Direction

  • Jonas Otto

Production

  • Xavier Boivin
  • Kerem Demirayak

Creative Direction

  • Jack Grafton

AI Development

  • Casper Wortmann

Development

  • Bruno Imbrizi
  • Ezekiel Aquino
  • Guido Schmidt
  • João Fonseca

Design

  • Riccardo Torresi
  • Betty Lu
  • Max Palmer

3D Design

  • Dorian Gourg

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