FIELD.IO : IBM: Under The Surface

Projects Profile Impact Research Contact

Year

2023

Tackling the subject of cybersecurity we developed an interactive, spatial data experience, which allows you to see through the eyes of a hacker.

Using authentic data from IBM clients as input, the visualisations reveal the attack surface vulnerabilities of these companies and give surprising insights about how complex this subject is.

Spatial Interface

Through an intuitive gestural interface, Leap Motion technology, users have the ability to hover, grab, rotate and immerse themselves through data landscapes.

Empowering Creative Tool

This powerful demonstration tool shows how IBM Randori security products can help organisations to mitigate risks. Combining rich storytelling mechanics with emotive discovery, audiences gain an attacker's perspective, navigating Under The Surface.

Global Activations

Made in game engine software, the experience was designed from the offset to be fluid across platforms + activation spaces. Premiering at RSA and THINK 2023 before then being scaled and toured globally, translated into 5 different languages, including French, Portuguese and Korean.

Awards

The Under The Surface experience continues to be recognized with prestigious awards, including wins: ADWEEK, Event Marketer, MUSE, MarCom, W3 and Clio Awards.

We're passionate about working with like-minded people and progressive brands, exploring design, innovation and the future of brand storytelling.

If you're interested in learning more or collaborating, please get in touch to set up a short intro with our creative team.